My audience retention rate is around this much; is that high?My click-through rate is around this much; what do you ...

YouTube's rolling out some changes to its Advanced Mode in YouTube Analytics, which it's hoping will make it easier for more users to glean relevant, valuable information from the tool, rather than it ...

Once upon a time, YouTube users would visit the platform to catch their favorite longform videos. Their favorite channels and creators would upload them and those videos would be viewable anytime ...

YouTube is testing Channel Search, a brand-facing feature that brings creator analytics and discovery tools directly into ...

The post Apple Wants Jon Prosser’s YouTube Revenue and Analytics, and His Lawyer Says Enough appeared first on Android ...

YouTube is working on ways to give creators more data about video performance, including detailed reports about the sources of views and revenue. In addition, YouTube plans to actively assist creators ...

Every so often digital platforms have to shift their analytic capabilities so that the metrics better reflect how marketers deploy their media campaigns. YouTube is among those platforms. The recent ...

YouTube Analytics is getting five updates that give creators access to more data on how users engage with their channel’s content. The updates include: More data about channel memberships More data on ...